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Valentina Tocchi

Valentina Tocchi
Valentina Tocchi
Valentina Tocchi
Valentina Tocchi

No problem. If you have a personal, professional or sentimental problem or if there's something not right in your life, call the Problem Solver production office and they'll put a well-equipped trio of experts at your disposal. You'll get a Peak Performance Coach who will sort out your house and appointments and make the most of your capabilities, you'll have a reassuring Professor of Psychology from the Gemelli Hospital with a warm, relaxing bedside manner, and – last but not least – a Teutonic Work Expert, ready to give you a resolute talking to in a severe Germanic accent.

The person responsible for assembling this unholy trinity is Valentina Tocchi, a thirty-five-year-old Roman who comes from the world of journalism and who originally came up with this format as a reality show before turning it into some other thing that probably has one of those weird names they use on television which no one understands, like 'infotainment'. The idea is simple, and like all simple ideas has its own genuine and immediate brilliance. The moral? There's no point moaning about your problems, let's try and solve them. And if we can't, thank heavens there's someone around to help us.

The concept might sound a bit Calvinist but its aim is noble – just like Valentina herself, who gives the impression of being one of those women with a handle on things. I can imagine her explaining to her friends why they won't be marrying the guy they're seeing, without ever coming across as some kind of self-help guru à la Tom Cruise in "Magnolia". No, on Problem Solver there's no rigidity (despite the Made In Germany coach), no brain tonics, no motivational chorus – just a bit of Neapolitanesque elasticity, adaptability and an invitation to be liquid.

Because deep down, a bit of liquidity can solve practically any problem.

The story of Valentina Tocchi has been written by Vins Gallico, writer

 

 

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