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Playable Museum Award

Playable Museum Award
Playable Museum Award
the need to change our museums
Playable Museum Award
Playable Museum Award | the need to change our museums

The Marino Marini Museum in Florence announces the launch of the 1st edition of the Playable Museum Award. A project curated and coordinated by Fabio Viola, engagement scientist, in the world's top ten game designers. Objective: to identify innovative contributions for the design of pioneering initiatives to imagine the museum of the future, a hub of technological, social and cultural innovation that fosters the participation and the active and spontaneous involvement of visitors. "The Playable Museum Award is a challenge and arises from the growing need to change the way we consider museums, to attract and involve the new generations" - says Patrizia Asproni, President of the Florence Museum. "The Marino Marini of Florence wants to become a hub of innovation and experimentation, a museum-laboratory where to think and create prototypes and ideas that can then be declined in other museums. The call, is one of the tools that will be used to achieve the objectives set.

Space therefore to innovative projects and solutions that increase the audience development, for richer visits and wider times / spaces. The call is open to everyone, in Italy and abroad. The only limit is your imagination; in fact, experiments and visions outside the box are encouraged. Aimed at all the creatives of the world: artists, designers, architects, makers, developers, creators of videogames, musicians, writers, graphic designers, cultural managers, storytellers, urban planners, physicists, mathematicians, biologists, chemists ... but above all imaginators and dreamers.

The projects must be unpublished and will be evaluated by an international jury of experts who will be announced during the call. The winner will be announced on the occasion of the reopening of the museum, in spring 2018, and will receive a grant of 10,000 euros and the support of the jury mentors for the implementation of the project. All the works will receive visibility through the publication on the official website of the initiative and the specific communication connected to the event.