The logos that made history
The newness in design comes from Switzerland with Logobook.com, a portal that gathers the best brands and symbols created from the Fifties until today, with valuable innovations that make logos more and more sophisticated and advanced. Created by a team of Swiss designers living all over the world, Logobook is a container of logos which aims at becoming a source of inspiration for the creation of new projects. The site, as you can imagine, is constantly updated and is becoming a valuable reference point for international designers and companies, who will value the site also with the awareness of how the brands were born and their importance as valuable marketing and communication tools. The innovation also lies in sharing the story of the creation of the most significant logos in order to create a community of designers and creatives cooperating in new sectors by contributing to more innovation and fewer repetitions.
The logos on the website come from multiple sources, such as the historical archives of the marks relating to the '50s,' 60s and '70s, as well as from private collections of rare and out of print books. The sharing of ideas and valuable professional insights was born on the same site, where each creative may publish the brand he has created and/or developed. Logobook is an available and easily accessible container, so that every curious and passionate about the sector can enter and find a logo via alphanumeric search or forms and objects. Logos are also published all in black and white in order to facilitate a simple and intuitive comparison of concepts and to guide users towards a more objective and rational study.