FABRIQUE DU CINÉMA
The film factory. In 2011 Fabrique du Cinema was an event with a grand finale. You met, drank and danced, and the air was full of a desire for change and revolutionary ambitions for an industry often criticised for its lack of innovation, its cynical realism and its pragmatic stinginess.
It didn't end there, though: in 2012, the free magazine Fabrique du Cinema – a nod to Cahiers du Cinema, the magazine which birthed the Nouvelle Vague - appeared. For its youthful founders it is a kind of manifesto of the latest generation of filmmakers as well as a way to promote new initiatives. And, being a full-colour 74-page quarterly of which 20,000 copies are distributed in Rome, Milan, Turin, Bologna, Florence and Pisa, it's serious business in these dark days for print publishing.
The Fabrique du Cinéma team hasn't stopped since, and its ambition is that of becoming the largest Italian cinema community. The machine, oiled by the work of designer and artistic director Davide Manca and editor-in-chief Elena Mazzocchi, has been designed for the web, and the FdC portal and social network draw together the numerous professionals spread across Italy. In a short time, the portal has built up 10,000 subscribers and created its first groups outside Rome - which, however, remains the headquarters. In Rome the magazine is distributed in over twenty places and it is in Rome that LIVE events take place (though from 2016 they will also be held in Milan). Italian cinema has always been Romecentric – the city attracts talent and sucks it in, just as it does terrible actors, brilliant writers, visionary editors and megalomaniacal costume designers. And you can meet them all at one of FdC's events, perhaps while Sorrentino is busy handing Virzì an award and the next Orson Wells sits watching, beer in hand