A’ Design Award & Competition
A' Design Award & Competition is the largest design competition in the world that awards prizes not only to finished products, but also to ideas and prototypes. The only essential ability to take part? The will to innovate, redesign and rethink, plus the courage and desire to engage with oneself and others. Taking part in the competition means obtaining visibility and contacts at a global level in the sectors of innovation, technology, design, and creativity.
Design trophies and exhibition spaces at MOOD
Rigorous criteria are used to assess and pick out the best ideas, which will be awarded prizes by a jury consisting of academics, professionals and sector entrepreneurs. And it will be the A' Prize Trophy that will become the symbol of words like research, creativity and innovation: in fact, the prize itself has been created using a 3D stainless steel mould, with parts in gold and platinum covered by a gold-coloured galvanic casting. But that's not all. All the winners of the A' Prize will be given a cherished exhibition space, free of charge, inside the MOOD - Museum of Outstanding Design.
A prize that bodes well for the participants' future: at the awards ceremony – which will take place during a gala evening on Lake Como – there will be potential purchasers, industrialists, designers, and representatives of leading companies.